Mobelli Outdoor Furniture
Quality and Style at an unbelievable price
Alon Sachs from Mobelli talks to the Cape Times about Mobelli,
the outdoor furniture specialists.
'Mobelli has always held the belief that outdoor furniture should
be affordable, comfortable and, most importantly, be manufactured
to an extremely high standard. Quality is what differentiates
Mobelli. There are many cheap imitations out there, but these
will not last for long and consumers end up having to spend more
money on outdoor furniture a couple of seasons later.
Quality outdoor furniture is a pre-requisite for South African
homes. The UV rays are harsher here than in any other part of the
world and that puts extra pressure on the lifespan of outdoor
furniture. It stands to reason that furniture sold to the South
African market place should be of a high quality to withstand the
harsh UV yet affordable enough so that many people can enjoy it.
Mobelli outdoor furniture is infused with a special agent which
helps inhibit the UV rays which are so harmful to furniture.
Affordability is also a key pillar of the brand. Mobelli have not
increased their prices since 2009 - even though the rand-dollar
exchange rate has taken a tumble. We would rather make outdoor
furniture more accessible than out price it for the average
The launch of the Mediterranean collection
We have recently launched the Mediterranean Collection which
offers outdoor style at an unbelievable price. Creating
sophisticated and comfortable outdoor spaces really doesn't need to
cost the earth.
The cost effective Mediterranean range is made from sturdy,
scratch resistant, powder coated aluminium frames with technowood
arm rests and Batyline sling.
Constructed from a polyester fibre with a polymer coating,
Batyline sling, which is produced by Ferrari, is snag proof, fast
drying and flame retardant.
The range consists of lounge suites, sun loungers, and dining
chairs. The Mediterranean range is stackable, making it easy to
My journey has begun with Mobelli and it is
already one that makes me wake up in the morning and smile because
it is a brand I believe in. When I came for my interview, I walked
into the showroom and in that moment I knew I had embarked on a
very special journey. Sometimes in life you will never truly know
the passion one feels for something till you sit with them face to
face in their 'home' and let them tell you about what it is their
Brand stands for. I was lucky enough to have that moment with Alon
and Aviv and when I heard them speak about Mobelli
and what Mobelli means to them and the world of
Outdoor Furniture and what they want to bring to the South African
consumer, I wanted to know where the dotted line was and where I
needed to sign. Their passion compels you to want to be a part of
the Mobelli - Outdoor Furniture world and
walk your friends onto your deck or to your outside area and
proudly state, "This …. is my new Mobelli Outdoor
On that note, I would proudly like to share that
Mobelli has launched their New 2012
Summer Collection and is available in store now! I
feel a picture says a thousand words, but nothing brings about an
emotion quite like allowing yourself to indulge you other senses. I
would love to invite you to our showroom to meet, touch, see and
feel the New 2012 Summer Collection and
allow yourself to take some time out of the busy day to think about
your own needs and desires and what space you feel you would like
to create when you finally get that chance to sit back, relax and
soak up the summer sun while you embrace the fruits of your hard
work and enjoy the fresh breeze of a new season.